About Us & What We Value

Gold Card Auctions is a Leader in Sports Card Investing.

GoldCardAuctions is a high-end investment-caliber trading card company and is the definitive source of sports card investing news and analysis. We purchase sports cards as an alternative investment to stocks, bonds, and real estate. We strive to provide simple straightforward advice that is objective, independent, and honest, helping you get the most for your money in the sports card investment world (hi impact).

Our mission

Confidence in investing decisions stems from clarity. Our mission is to provide the information, resources, and insight sports card investors need to maximize profits.

Our values

Our values shape everything we do. We value honesty, simplicity, and integrity. Simple, honest, and easy to understand is a winning combination that will lead to integrity within and outside the company.


Sportscard investing should only make up a tiny portion of your overall investment strategy.
For example, if you make enough to invest $80,000 per year 80 to 90% of that should be in ETFs, stocks, or mutual funds (consults a financial advisor to determine which is best for you).  The remaining amount can be used in alternative investments such as art, books, video games, and our favorite HIGH-END INVESTMENT GRADE SPORTS CARDS.

Did you know our loyal readers receive complimentary services?