1990-91 Upper Deck Hockey – Best 8 Cards, Card Values, and Superstar Hologram List


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1990-91 Upper Deck Hockey

The 1990 Upper Deck Hockey set is still popular 30 years on, even if the average price of the cards hasn’t increased by much in the meantime. 

That isn’t to say that there aren’t some gems to be found when looking at PSA 10 versions, it’s just that the majority are worth little compared to other options from the era.

With that being said, there are a number of viable long-term investments to be found within the set.

We’ve included information about eight of the best 1990 Upper Deck Hockey cards if you’re hoping for potential investment pieces, as well as a checklist for the Superstar Hologram insert. 

Best 1990 Upper Deck Hockey Cards (Top 8)

The first-ever Upper Deck hockey release, the set has 550 cards in total.

The company aimed big and was boosted by a strong collection of rookies making their NHL debut that year.

The first 400 are known as the ‘Low Series’ and the final 150 make up the ‘High Series’. They were boxed separately, although High Series packs have all 550 cards.

It’s also worth mentioning that 1990-91 Upper Deck French has the same checklist.

There’s a slight discrepancy in value between the two sets, while the French cards used to sell for a significant premium as they were mistakenly thought to have lower print runs than their US counterparts. 


8. 1990 Upper Deck Mario Lemieux (base) #144

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1990 Upper Deck Mario Lemieux

Mario Lemieux is a Pittsburgh Penguins legend who brought the franchise out of bankruptcy in 1999. 

He was just as important on the ice, which is how his base card from the UD set comes to take the first spot on this list. 

The only US rookie card to feature Le Magnifique, it features a simple action shot of the player, while his name and position are found on a yellow tab at the bottom.


7. 1990 Upper Deck Wayne Gretzky (base) #54

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1990 upper deck hockey best cards

One of a number of Wayne Gretzky cards included in this set, the #54 base version is often disregarded due to the Superstar Hologram inserts which feature the player heavily. 

While the 1990 UD base card will never match up with his 1979 RC, it’s still one of the better cards when looking at gem mint versions.

It features a close-up action shot of the player, with his face and shirt number on show.

The ‘French’ version is often preferred by collectors, and can be identified by the bilingual text found on the reverse.


6. 1990 Upper Deck Felix Potvin RC #458

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Felix Potvin is best known for his run with the Toronto Maple Leafs where he helped the franchise to some deep playoff runs in the early ‘90s. 

He missed out on a spot in the HoF which is a slight disappointment for collectors, but it does mean that RC from the set is one of the more affordable pieces when looking at gem mint copies. 


5. 1990 Upper Deck Curtis Joseph RC #175

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Instantly recognizable due to his custom helmets, Curtis Joseph retired with the most career wins (454) of any goaltender in NHL history who never played on a Stanley Cup-winning team.

The debate surrounding his Hall of Fame credentials continues to rage on, and he missed another chance to be inducted in 2020. 

His RC prices would jump if he was to be considered, but goaltenders have been habitually overlooked in the past.


4. 1990 Upper Deck Ed Belfour RC #55

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Ed Belfour is a name that should be familiar for any collectors in their 30’s.

Another goaltender, this time we’re looking at a Stanley Cup winner, who also won an NCAA championship and an Olympic Gold medal with Canada. 

His card is found in the ‘Star Rookie’ subset, with a small logo found in the bottom right corner.  


3. 1990 Upper Deck Sergei Fedorov RC #525

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Next up is Sergei Fedorov. The first player to defect from the former Soviet Union to play in the NHL, he went on to win the Hart Memorial Trophy.

Fedorov’s card is found in the ‘High Series’ Young Guns subset. The card shows Sergei battling for the puck in front of the net and has a classic Young Guns graphic in the bottom right-hand corner. 


2. 1990 Upper Deck Pavel Bure RC #526

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1990-91 upper deck hockey pavel bure

Pavel Bure is another big name from the era, and recorded back-to-back 60 goal seasons in 1992 and ‘93.

Why does he earn second place on this list, compared to the likes of Belfour?

This was the first time that we were introduced to the UD “Young Guns” cards (Bure and Fedorov were the first two players chosen).


1. 1990 Upper Deck Jaromir Jagr RC #356

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1990 upper deck hockey jagr psa 10

Jaromir Jagr is the undisputed king if you’re looking at RCs from the 1990 UD set. 

He’s associated with the Penguins due to spending 11 of his 24 NHL seasons with the franchise. 

He scored 439 goals and 640 assists for the team, while he’s still an active player as of 2021. 

It’s likely that any collectors over the age of 30 will have fond memories of the card itself, which has finally come good for long-term holders. 


1990 Upper Deck Hockey Card Values

  1. 1990 Upper Deck Jaromir Jagr RC #356 PSA 10 – $160 to $220
  2. 1990 Upper Deck Pavel Bure RC #526 PSA 10 – $150 to $215


1990 Upper Deck Hockey – Superstar Hologram List 

The Superstar Hologram set is the only insert included in the 1990 UD release. 

The nine-card collection features Wayne Gretzky, Steve Yzerman, Brett Hull, and Mark Messier.

They give the impression of movement when tilted sideways, which makes for a slightly outdated design in the present day. 

  • Wayne Gretzky – Shooting
  • Wayne Gretzky – Standing
  • Wayne Gretzky – Stopping
  • Brett Hull
  • Brett Hull, Mark Messier
  • Mark Messier
  • Mark Messier, Steve Yzerman
  • Steve Yzerman

Unfortunately, many have failed to retain any value, especially compared to the cards we’ve listed above. 


1990 Upper Deck Hockey – Buyers Rating and Investment Outlook

1990 Upper Deck Hockey is one of the more affordable sets from the early stages of the decade.

Despite the notable quality of the cards, there’s an abundance of options, even when looking at higher grades.

The junk wax era is to blame, as card companies began to produce millions of copies. This caused supply to exceed the demand and is the reason for lower prices in the here and now. 

However, grading has led to a resurgence of interest in junk wax cards and packs, and this set is no exception thanks to the high quality.

It also happens to be packed with some of the biggest stars, as well as being complemented by a strong rookie class. 

Adding Young Guns proved to be a masterstroke, even if the Superstar Holograms have failed to live up to the hype. 

There are so many iconic cards found in the 1990 UD Hockey collection, and the options to make this list could be some of the better investment pieces in the next decade or so. 


How much is a 1990 upper deck complete set worth?

A 1990 Upper Deck Hockey complete set has recently sold on eBay auctions for around $10 to $12 (plus mailing cost).

How much is a Wayne Gretzky 1990 card worth?

A 1990 Wayne Gretzky Upper Deck base card graded PSA 10 is worth between $120 to $200.

Are 1990 hockey cards worth anything?

Yes, 1990 hockey cards can be worth a great deal of money. You just need to know which ones to invest in and that must be in great condition (i.e. PSA 10, BGS 9.5).

How do I know if my hockey cards are worth money?

To find out if your hockey cards are worth money please email value@goldcardauctions.com and we will provide an estimated value of your hockey cards.

Sports Card Investor - Trusted, sports card investor dedicated to maximizing sports card portfolio profits. Part-time contributor to Chicago Tribune.com, NBC Chicago.com, www.espn.com, wsj.com, and the Washington Times.com.


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